Rookie MINA
HARIGAE was not only the 2009 Player of the Year and the
Rookie of the Year, but she might have also been the surprise
player of the year. Not that anyone thought the Californian
couldn’t play – just that at age 19, when she emerged as the winner
of back-to-back titles at the Ladies Titan Tire Challenge in Iowa,
and at the Tour’s only 72-hole major championship, the Michelob
ULTRA Duramed FUTURES Players Championship in Decatur, Ill., and
even then, adding a third season title at the Falls Auto Group
Classic in Kentucky, Harigae was starting to look like a young pro
with a bright, bright future and ice water in her veins.
By season’s end on Sunday last week, Harigae had earned $88,386 in
16 events, in addition, had also earned honors as Player of the
Year and Rookie of the Year.
“Last year, I would have never thought I’d be in this position,”
said Harigae. “I feel like I grew as a player and a person on the
Duramed FUTURES Tour. My main goal was to earn my full [LPGA] card,
but getting Player of the Year and Rookie of the Year was like
getting double icing on the cake.”
Toronto, Ontario --
Canadian-based Phresh Wear Inc. will be launching their Spring 2010
line to the United States. Phresh prides itself on being a fresh,
new take on the classics. Consumers no longer need to choose
between fashion and function as the line continues to bridge the
gap between performance and style. The company's slogan "Passion,
Performance, Play" not only describes the spirit of the line but
the people behind it.
Founder Tim Tochor conceived
the line in 2003. An avid golfer that played several mini-tour
events, Tochor realized that his talents would be better used
outside of simply playing the game. He realized that individuality
was something that golf apparel lacked and the changing demographic
of the sport demanded more options. The more youthfully-minded
golfers entering the market were not interested in the traditional
apparel that was commonplace on the course. In addition, these
players insist on a very functional, wearable line that not only
allowed them to express themselves but that also didn't inhibit
their game.
Teaming up with a stellar
designer possessing 20 years of textile, forecasting, and design
experience, Tochor manufactured a line that met the needs of the
new golf demographic. First introduced at the 2004 Ontario PGA show
in Toronto, the line received wildly enthusiastic reviews. The
"Phresh appeal" and buzz started and has continued to grow. In 2008
Score Golf nominated Phresh Wear as the most emerging Canadian
company of the year. The processes of localized production and
design assure the company has control of their offerings and allows
them to remain a step ahead of the market. With shorter lead times
and private label options, they are still able to maintain
affordable price points.
The Phresh Spring 2010
collection is a reflection of the current times. With colors that
reflect the feeling one has when they play the game, the overall
theme is one that goes back to basics and strips out the
superfluous. The sentiment is one that allows a well-deserved
opportunity to unwind and while reconnecting with what is truly
important and the drive to get there. The moods are evident;
turquoise for the calming water of the ocean, grove is a relaxing
siesta in the orange groves, and aloe invokes those soothing
properties of the plant. Earthy colors ground the line with clay,
coal, peat, and moss while crystal, maize, and orchid are meant to
be more of a stress-relief. Anchored by classics such as navy,
white, and black there is something for everyone to feel
comfortable and confident in. Styles for Spring 2010 also utilize a
sporty yet patriotic vibe that incorporates both classic and modern
lines.
Phresh Wear is carried by fine
pro shops and resorts throughout the United States. In Canada they
can be found in Summerland Golf Club, Mandarin Golf Club, Oakdale
Golf Club, Glen Abbey, King Valley, Vancouver Golf Club, and the
fine menswear store Frackeltons and Garveys.